Planning your communication activities carefully is an important aspect of your work which must not be underestimated. Our staff can draw up a relevant contact plan for your users, recommending a strategy and giving you all the technological support you need to ensure your communications are completely automated. Thanks to this kind of project, efficient effective communications will become the norm.
 
Some examples:

E-Commerce

Encouraging your subscribers to accomplish certain actions on your e-commerce website, reminding them if they have abandoned their trolley or suggesting alternative or complementary products to the ones they have already purchased: we use our expertise to help you design a contact plan based on behavioural targeting and RFM analysis, customising the platform according to your specific needs.

Customer Satisfaction

You can invite your subscribers to take part in your surveys but if your relationship with them is to flourish and grow over time, you need to act upon feedback and respond in an appropriate manner. Our MagNews staff designs automated systems which collect data from a survey and send them directly to your customer database. This allows you to prepare profiled communications which address the issues that emerge from CRM or a customer satisfaction campaign.

Read the Ducati case history.

After Sales

Warranty expiry dates, services, cross-selling activities, automatic renewals: all these after sales activities can be managed using e-mail. All you have to do to stay in touch with your customers is set up well-structured triggers. Our staff will help you analyse your needs, profile your database and customise the platform.